How many times have you purchased new software or hardware and avoided the help menu or user manual? Experts reason that about 90 percent of all features included with software go unused! Much of this comes down to lack of training for individuals using the technology - they use what they know and need most and avoid anything that would require study or practice to implement. It’s human nature to take the path of least resistance, but with a little motivation, you could better benefit from the money spent on technology for your business.
How to get the most out of your Technology Investment
Instead of letting your technology investments continue to go on underutilized, here are 4 tips for getting the most out of your technology dollars:
1. Take advantage of training opportunities. Sending staff to a litany of on-going IT training courses is cost prohibitive for most small and medium-sized businesses. Instead, consider using Cardinal Point Technologies’ highly affordable employee training solution to enhance the productivity of your workforce. We have partnered with one of the foremost employee skills training companies in the United States to provide a comprehensive, online, blended learning solution for our clients and their employees. We provide our clients with direct access to over 1,800 online training videos (administrator and multiple user levels) for the most commonly used business software applications. Contact us for more information.
2. Put the client in the driver's seat of communication. You can improve the quality of customer service offered by your company through the use of simple technology. The more connected you are to your clients, the happier they are with your work. Use technology to give your clients a way to initiate discussion with you, either through blog interaction or a discussion forum. Set up instant messaging, so clients can contact appropriate staff members as necessary. It's simple technology, but it will result in improved client retention, repeat customers and better communication.
3. Create a business culture of continuous improvement. One of the most amazing aspects of technology is how quickly it is updated and improved. Just when you think you have the best of the best, new technologies and processes are created to improve productivity. Even in the sometimes mundane office environments, new ideas will enhance efficiency and productivity. Encourage staff and consultants to let the new ideas flow. Continuous improvement is the key for making the most out of your technology.
4. Internal email newsletters with tips. Most businesses recognize the value of sending newsletters to their clients to keep in touch and establish relationships, but what about internal newsletters among staff members? Send a weekly email to your staff with a single technology tip that explains how to do something that will improve their productivity or make their lives a little easier. Keep it fun, and add a cartoon or a quick quiz to keep the staff looking forward to their weekly newsletter. Your ideas for topics can come from training and seminars you attend or from questions staff ask the IT department. If one person doesn't understand something, there are probably a few others who also don't understand but aren't speaking up about it.